We took the lead in designing and building a custom pricing calculator for Reex.
Challenge
REEX approached Brandsome with the goal of building a custom website that would not only reflect their brand but also serve as a tool to streamline their processes and generate leads. One of the key challenges was integrating the website with their custom CRM system, which required collaboration with Dashdot to ensure a seamless connection between the two platforms. Additionally, REEX wanted a unique feature: a calculator that provides users with tailored information on which certifications they need based on their specific situations, as well as the associated costs.
The Approach
Brandsome took the lead in designing and building the entire website, but the standout feature was the development of the custom calculator. We focused on building a tool that simplified a complex process for users. The calculator utilizes a tree-structure logic, transforming 250-300 decision points into an easy-to-use interface. The integration with REEX’s CRM, achieved in collaboration with Dashdot, ensured a seamless flow of website visitors to their client portal.
The Result
Fast-forward a few months, and the custom calculator has become a primary lead generator for REEX. Following several ad campaigns, the tool has proven to be a game changer. By offering a valuable, user-friendly experience, REEX is now able to capture high-quality leads directly through their website.
